A Recent Sound Science Project:

Sound Science provides data analysis services to the marketing and political polling companies.

Our analyses were included in both 2008 political campaigns and in the design of marketing strategies.

Bob Unnasch working to analyze data
(Photo by David Maddox)

Data Analysis

Sound Science LLC is available to conduct appropriate statistical analyses and create reports on findings. This includes analysis of monitoring and research data that have already been collected, including messy and difficult data. Sound Science staff have experience in a wide range of statistical techniques applied to many contexts in biological management and conservation.

Sound Science is also available for data analysis and interpretation of polling and opinion data and market research, including correspondence analysis, conjoint analysis and the analysis of discrete choice experiments.

We have developed several tools to assist with design and analysis: (1) a sample size calculator for use during the design phases, including sample sizes for two-stage designs, and (2) an Excel-based statistics program that performs a variety of common statistical procedures, including t-tests, chi-square, and ANOVA (include nested ANOVA appropriate for two-stage designs). These can be found on Sound Science's Resources page.

Specific areas of Sound Science analysis and design expertise include:

• Experimental design
• Analysis of variance, including Repeated Measures an two-stage designs
• Multivariate analysis (factor analysis, cluster analysis, correspondence analysis, etc.)
• Conjoint, correspondence and discrete choice analysis
• Polling and market data statistics
• Structural equation modeling
• Multiple regression, including logistic models
• Panel and longitudinal data analysis
• Population and Systems modeling
• Conceptual systems modeling
• Statistical analysis in SYSTAT, SAS, SPSS and BMDP
• Data analysis and programming in Excel

• Community and population ecology, including ordination and classification
• Long-term hydrologic and water quality monitoring and variation
• Flow patterns
• Forest modeling
• Climate change
• Fire management planning
• Landscape ecology
• Natural resources management
• Monitoring and assessment of any organism or management condition
• Rangeland assessment
• Remote sensing and GIS

Accumulating Data

It is not uncommon for organizations to accumulate years of potentially useful but unanalyzed data. Data that are collected but go unanalyzed represent an inefficient use of past resources, but may also cause a misallocation of resources in the future. In order to be put to good use, data must be analyzed and the results communicated, but often organizations do not have sufficient staff for this work. Sound Science is available for such tasks.

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